[Hada Labo] – Super Gokujyun Hyaluronic Acid Lotion Review

Hydration is the one of the key goals when it comes to skincare, and Hyaluronic Acid is a great ingredient which helps with this. This Hada Labo Super Gokujyun Hyaluronic Acid Lotion, henceforth Hada Labo, is an old favourite of mine, and I’ve just bought another refill of it!

Hada Labo have a great Hyaluronic Acid line, I’ve reviewed the foam cleanser here before, and their “lotion” is a staple in many people’s routine.Hada Labo Super Gokujyun Hyaluronic Acid Lotion

So in Japan when you see “lotion” this usually means toner, they go after cleansing and before serums/essences.
This is a review of the normal Hada Labo Super Gokujyun Hyaluronic Acid Lotion, they do have a Premium version which I find is thicker in consistency so for dry skinned folk it’s a dream product.

Hada Labo Super Gokujyun Hyaluronic Acid Lotion Review



Water, Butylene Glycol, Glycerin, PPG-10 Methyl Glucose Ether, Disodium Succinate, Methylparaben, Sodium Hyaluronate, Hydroxyethylcellulose, Succinic acid, Sodium Acetylated Hyaluronate

 This is a nice short list of ingredients and contains no fragrances, oils or SD alcohol, which makes it great for those with sensitive skins.

Hyaluronic Acid – So why all the fuss? Well HA is a humectant which means that it retains moisture, and the special structure of HA means it can hold 500-1000 times it’s weight! This helps to keep the skin hydrated and give that smooth plump effect. This product has two types of Hyaluronic Acid in, the sodium salt version which can penetrate skin effectively to draw in and hold moisture, and a specially patented hydrolysed HA.

 I like to use it before other hydrating products as I feel it boosts their efficacy. One of my favourite skincare routine tips is to use this product before you sheetmask for an added hydration kick!
This is one of the best ingredients within Skincare for hydrating, with scientific studies to help prove that it’s more than just hype.
It’s important to lock it in by using an occulisve on top of this at the end of your routine, to ensure you’re only drawing water into the skin and not away.
Hydration is one of those things that you can spot almost straight away, and you feel it if your skin doesn’t get enough. Skin is softer to the touch and looks plumper when properly hydrated. When it’s not? Dry flakes, overproduction of oil in some cases and unhappy skin results.

This is a great piece by TheBeautyBrains if you want to find out more on HA.


Straightforward bottle, not much to write home about to be honest. It’s a flip top cap and you tip the bottle to dispense the product.

 Product & Scent

Above you can see me refilling up my old bottle with the refill pack!

No true scent unless you stick your nose right into the product. This has a consistency which is slightly thicker than water and absorbs quickly into my skin. Slippery water is a description that I’ve heard used for it, and it’s a very apt one. This does work in a pump bottle, I’ve decanted it before to go travelling with. It is thicker than a lot of toners people are used to, so that’s something to keep in mind.

This product has a pH in the range of 5-6 on the scale.
In Japan they also sell these bags to refill your bottle, which I love as it saves money and the environment!

Directions of Use

I use this before serums and before I use sheetmasks to boost the hydrating effects! I pour a small amount into my hands and then massage on in small circles. You can use cotton pads, but I found I wasted product that way as it absorbed into the pad instead of my skin. 


This may be a simple straightforward product, with no pretty packaging or bonus effects beyond hydration but it works. And sometimes in skincare that’s all you need! The toner step isn’t one of the most exciting in my skincare routine, and it doesn’t need to be. I want a product which will act as a boost for other things.
It’s truly effective and at the price point is wonderfully affordable for most people. I found that each bottle has lasted my about 5-6 months. It’s my default toner and I do use it in the AM and PM, but not everyday as I sometimes test out other products. So for someone who religiously uses this Hada Labo Lotion I expect it to last 4 months.
This toner is an easy way to add hydration into my skincare routine, and I find that sheetmasks have more of an effect if I’ve used this toner beforehand. It has a simple ingredients list so won’t break most people out, excepting those with a Hyaluronic Acid sensitivity.
I have repurchased this and will continue to.

Where to Buy

Amazon – £13

Amazon – $9.84


  1. So cool! Thank you for this thoughtful review!!

  2. Wow this looks amazing and hydrating!

  3. Very interesting read! I’ve dabbled in Asian skincare before and love reading about new products I could try.

  4. I’ve been wanting to try a product like this, really helpful!

    xx nicole

  5. I love hyaluronic acid, i always buy serums with it. So moisturising xxx

  6. I really need to get on the Hada Labo train!
    Been eyeing the lotion at Olive Young, but it’s kinda pricey, so I’ve been waiting for a sale… But since you showed that refill bag, I actually found that they do sell the bottle with a refill, too, so I’m done waiting! 😀

  7. Pingback: [Guide] - Shopping for Beauty and Skincare in Japan - Maple Tree

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